Market Watch: Real Estate Indiana

Are you looking for an Indianapolis REALTOR? Have you been tracking Indiana home values? Finding an Indianapolis real estate professional with a creative marketing sense, an eye for preparing your home for sale, strong work ethic, and the ability to manage the details with simple explanations is essential. Now, more than ever, skilled marketing strategies and technology prowess, delivered with caring attentiveness is vital to preserving your Indiana home value. So, here it is, a Top 10 List of Marketing Tools That Work in today's challenging market.

1. http://557WorthCT.com - Customized property web site. The web address (URL) should match your street address. Several marketing tools and evaluation of their effectiveness, begin & end here. This particular property is one of the rare remaining home sites in The Village Farms. In the case of marketing home sites, community features are paramount.

2. MLS – Listed on your area’s multiple listing service. Indianapolis real estate is listed on the Broker Listing Cooperative (BLC). Every information field should be fully utilized in order to draw the highest potential for your Indiana home value. Unbranded URL to your property web page should be visible on the main page (not side link) of your MLS listing.

3. Photos (Hundreds!) – Digital ‘film’ is free. Expect too many pictures and for them to be fully optimized. Are they bright? Inviting? Do they include all the features important to you. At best, subject should be level.

4. Virtual Tour – (Optional). An additional tour can be added as a separate link to your custom property web site. Seamless full-view tours can be an added advantage to highlight a specific feature of some homes.

5. Signage – Is it a full yard arm, with professionally installed post ? Full-sized yard arms allow for CENTURY 21 SOLD SIGN CENTURY 21 Scheetz additional sign riders for more custom marketing which sets your home above the competing active listings in your area. Additional sign riders are added with your custom property web address, Instant Info, Home Warranty. A unique sign can be created to highlight outstanding features.

6. Instant Info * – A CENTURY 21 Scheetz exclusive. Mobile marketing feature for MLS info via your cell phone. Lola can capture leads and invite the buyer to preview the home, thereby increasing the number of showings. Loyalty with potential buyers is earned. My most loyal buyers find Instant Info easy and hassle free.
(*See below how this benefits you as a buyer & seller.)

7. LeadRouter – CENTURY 21 is a fitting name for the most globally respected name in real estate; LeadRouter is a 21^st century marketing tool which sends inquiries regarding your property directly to your agent, instantly. Time is of the essence. Another List With Lola advantage: Info & LeadRouter are interconnected. No other brokerage in Indiana offers both, together.

8. Centralized Showing Services – With many properties competing for buyers’ attention, every advantagematters. Agents from all brokerages are encouraged to show your house when the showing is easy to schedule and easy to show. CSS is the industry standard. Century 21-Scheetz was one of the first to utilize this valuable service, and now other brokerages are following suit.

SentriCard SentriLock CENTURY 21 Scheetz Lola McIntyre, REALTOR

9. SentriLock & ShowingBeacon – Security & Convenience. Sentrilock user cards require password & upload content from microchip. We know who enters and when. Showing Beacon allows showing agent to send text or call you when o.k. to come home. Especially convenient for families.

10. Open Door Policy & Weekly Updates -. Lola's office door is is always open. Call or text anytime. Updates of weekly activity is sent out each Wednesday; updates, contain visitor stats, showing feedback, hard data, market changes, and marketing revisions for upcoming week.

Additional List With Lola Advantages

Reverse Prospecting
Lola searches aggregated data revealing which clients have received information about your listing into their client gateway. These buyers are represented by other agents and brokerages. Lola contacts each buyer agent, points out added features, and invites them to show the property. Often, Lola strategically integrates Reverse Prospecting your custom marketing campaign in tandem with other tools.

Preparing Your Home For Sale In Indianapolis
Lola will offer give you some good ideas to help you prepare your home for sale. Staging, preparing the walls and flooring, and more. For interested clients, professional staging can also be arranged.

Open Houses
Ask Lola how she draws people to Open Houses!

Quality, full-service skilled real estate marketing is all about the details.

RSS Feeds, Spider Food, & Web Site Exposure with the Most Traffic
Your home and custom property web site will featured on the top web sites. In a future post, Lola will explain some advanced digital techniques used to increase exposure.

Creative B u z z Marketing
Carefully orchestrated customized creative marketing strategies, with measurable results!

RSS
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The next update will be automatically sent to you!

Coming soon: Get It Sold! (4/8) Your Property Web Site

~ The Century 21 Advantage
~ The CENTURY 21 Scheetz Advantage
~ The List With Lola Advantage

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* What Is Instant Info

One of the benefits in working with Lola McIntyre as your agent is that she will register you as a preferred user to our exclusive Instant Info system.  This allows you to get the asking price and virtually any information you want, on any property
in the MLS system, without having to call an agent or even Lola.
All you need to do is dial the Instant Info number with your cell phone, enter the address and the
system will give you the asking price and features on the property you are curious about.  No calling an agent and getting a voice mail message.
No selling whatsoever.
Once you get the information you can hang up or  you can choose to be connected to Lola. if you would like to view the property or have additional questions.

If you would like Lola to set you up on the system, contact Lola at :
lmcintyre@c21scheetz.com
Text or Call: (317) 502-1273.